¡¡¡¡°Ä´óÀûÑÇȯÉÌÒ»µ©²úÆ·³öÏÖÎÊÌâ»ò¸ºÃæÆÀ¼ÛµÄ¿ª¿ÑÔËÓª¹«Ë¾Ï¯¾í£ºÉϺ£ÒøÁùºÏ¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢±±¾©Ñб¨Í¨¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢ÉîÛÚÏéÔÆÒôÐſƼ¼ÓÐÏÞ¹«Ë¾¡¢ÉϺ£ÂõºÍÒôÐſƼ¼ÓÐÏÞ¹«Ë¾¡¢Ìì·ç֤ȯ¹É·ÝÓÐÏÞ¹«Ë¾¡¢±±¾©ÕÆÈñ¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢ÉϺ£²ÆÐÂÒôÐſƼ¼ÓÐÏÞ¹«Ë¾¡¢Òø´ó£¨Ìì½ò£©¹ó½ðÊô³ï±¸ÓÐÏÞ¹«Ë¾¡¢ÉϺ£Ã¯ÒæÒôÐſƼ¼ÓÐÏÞ¹«Ë¾¡¢±±¾©ÕÆÈñ¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢ÉϺ£ÕƽðÒôÐż¼ÄÜÓÐÏÞ¹«Ë¾¡¢¹â´ó֤ȯ¹É·ÝÓÐÏÞ¹«Ë¾¡¢¶«·½î£Ó®£¨±±¾©£©Èí¼þ¼¼ÄÜÓÐÏÞ¹«Ë¾¡¢±±¾©ºÍѶÕýÔÚÏßÒôÐÅÉÌȶÈÎÊÂÓÐÏÞ¹«Ë¾¡¢¶«·½×ʲúÒôÐŹɷÝÓÐÏÞ¹«Ë¾¡¢±±¾©Å£×л㼯¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢ÉîÛÚÊÐÍòάºÏ·á»ã¼¯¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢¹ãÖÝÌÔ½ð»ã¼¯¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢ÉîÛÚÊÐÇ°º£Õý¸ßʯÓÍ»¯¹¤Í¶×ÊÓÐÏÞ¹«Ë¾¡¢ÉîÛÚÊÐÇ°º£Í¼Á黥ÁªÍø½ðÈÚÈÎÊÂÓÐÏÞ¹«Ë¾¡¢¶«·½×ʲúÒôÐŹɷÝÓÐÏÞ¹«Ë¾¡¢±±¾©ºÍѶÕýÔÚÏßÒôÐÅÉÌȶÈÎÊÂÓÐÏÞ¹«Ë¾¡¢¶«·½î£Ó®£¨±±¾©£©Èí¼þ¼¼ÄÜÓÐÏÞ¹«Ë¾¡¢¹ã·¢Ö¤È¯¹É·ÝÓÐÏÞ¹«Ë¾¡¢ÕÐÉÌ֤ȯ¹É·ÝÓÐÏÞ¹«Ë¾¡¢Õ㽺ËÐÂͬ»¨Ë³»ã¼¯ÒôÐŹɷÝÓÐÏÞ¹«Ë¾¡¢±±¾©²©Íþ´´ÖÇÒôÐż¼ÄÜÓÐÏÞ¹«Ë¾¡¢³É¶¼ÒÄÓä¼Ò»ã¼¯¼¼ÄÜÓÐÏÞ¹«Ë¾¡¢¼ÎÊ¢Ó¢°îÓÐÏÞ¹«Ë¾¡¢Ïæ²Æ֤ȯÓÐÏÞ¸ºµ£¹«Ë¾¡¢Ìì½ò½¡·á¹ó½ðÊô³ï±¸ÓÐÏÞ¹«Ë¾¡¢°îº£Ö¤È¯¹É·ÝÓÐÏÞ¹«Ë¾¡¢»ªÁú֤ȯÓÐÏÞ¸ºµ£¹«Ë¾¡¢Õ㽺ËÐÂͬ»¨Ë³»ã¼¯ÒôÐŹɷÝÓÐÏÞ¹«Ë¾¡¢¹ãÖÝÆßÆ߰˶þÒôÐſƼ¼ÓÐÏÞ¹«Ë¾¡¢´ó֤ͬȯ¾¼ÍÓÐÏÞ¸ºµ£¹«Ë¾¡¢ÄϾ©½ð±´»ã¼¯¿Æ¼¼ÓÐÏÞ¹«Ë¾¡¢»ªÈÚ֤ȯ¹É·ÝÓÐÏÞ¹«Ë¾¡¢°îÌ©¾ý°²Ö¤È¯¹É·ÝÓÐÏÞ¹«Ë¾¡¢½ÝÀû¸ÛÐÅÈí¼þ£¨ÉîÛÚ£©ÓÐÏÞ¹«Ë¾£¬µÈ¡£
¡¡¡¡ÒÀÕհᶯAppÉ̳¡ÔËÓª¡¢²úÎ↑¿ÑÕâÁ½¸ö½ôÒªÊôÐÔµÄ14Ïîά¶È¾Ù°ì·ÖÀàÈÏʶ£¬¹©¸øÁË»¯·±Îª¼òµÄAppÄÜÁ¦É̳¡¡¢ÔËÓª¡¢²úÎï¡¢Ñз¢µÄ½úÉý¾öÒéÐÎʽ(App Synergy Factors Decision Tools)£¬ÒÔ±ã׼ȷӿÏÖApp¿ª¿ÑÕß×îΪÒÉ»óµÄ³É³¤Õ½ÂÔÌâÄ¿ÖÐËù´æÕýÔÚµÄÌâÄ¿£¬ÒԿ͹۵ľöÒé°´ÕÕÆÀ¹ÀÒ»¸öAppÏà¶ÔÆä±ÊÖ±½çÏÞÄÚµÄͬÀàÐÍAppµÄ¹éÄÉÄÜÁ¦¡¢ÄËÖÁÏà¿´´ýÈκÎÒ»¸öAppµÄ½ÇÖð̬ÊÆ£¬ÐÒé²úÎ↑¿Ñ¡¢É̳¡ÔËӪƽºâµÄ³É³¤Õ½ÂÔ£¬ÓÃÀ´¼ø¶¨²Î¼Ó²ú³ö¹¦Ð§µÄ×ÜÌåÓ°Ï졢Ͷ×ʻر¨µÈ¾²Ì¬½ÏÁ¿ºÍ¸Ä¹ÛÇ÷Ïò£¬×îÖÕ´´É賤¾Ã¡¢Â½ÐøµÄÄÜÁ¦£¬Í¬Ê±ÏòÐÐÒµÈËÊ¿ºÍͶ×ÊÈ˹©¸øÁËÓÃÀ´ÆÀÅÐAppµÄ¹éÄÉÐͬ³É³¤Ç±Á¦µÄ°´ÕÕ¡£Testin AppBase
¡¡¡¡AppÉ̳¡¡¢ÔËÓª¡¢²úÎï¡¢Ñз¢¹éÄÉ»ù×¼Êý¾Ý¿â£¬TestinµÄ¿Í»§¡¢ºÏÓª»ï°éºÍÊÜÑûÐÐҵר¼ÒºÍͶ×ÊÈË£¬Äܹ»Í¨¹ýÄäÃûʽÑùµÃµ½ÓÉAppBaseÊý¾Ý¿âËù³öÏÖµÄÌض¨¶ÔÏóµÄAppÄÜÁ¦½²Êö(Testin AppBase Synergy Report)¡£-
¡¡¡¡¿ª¿ÑÕߣ¬·Ç³£ÊÇÕýÔÚ±¾Ç®µÄÔöԮϣ¬ÍùÍùÕýÔÚÏßÉÏÔöÌí¡¢¹ã¸æ£¬µØÍÆ¡¢¾Ù¶¯£¬ÄËÖÁË¢°ñµÈ²»Á¼¼¼ÇÉÉϲ»Áß¹¤±¾£¬µ«»ñÈ¡µÄÓû§±ØÐèͨ¹ý²úÎïµÄÌåÑé²Å¸ÉÓÐÓõØת»¯¡¢Áô´æ¡£Ò»³¯²úÎïÓ³ÏÖÌâÄ¿»ò¸ºÃæÆÀÅУ¬²»ÊÇÓ»Ô¾µØ¸ÄÕý²úÎï¡¢½úÉýÌåÑ飬¶øÊÇÄî·½Ï뷨ɾÌû¡¢É¾²îÆÀ£¬°´Ïºù«ÆðÁËÆ°£¬¼ÙÉè²úÎ↑¿ÑÆ«ÖØȱ·¦£¬¾¡¹Ü»¨ÔÙÖÚµÄÇ®¡¢¹ÍÔÙÖÚµÄË®¾ü£¬Ò²²»¿ÖÅÂÈ«²¿ÕÆ¿ØÓû§£¬Ö»ÐëÄãµÄ
¡¡¡¡App²»ÊÇÉ̳¡¶ÀÒ»µÄ¢¶ÏÈÎÊ»ò×ÊÔ´£¬¾Í¿Ï¶¨ÓÐÆäËûµÄÐÎËƳÉЧ¡¢ÈÎʵÄAppÓ³ÏÖ£¬Óû§¾Í¾ø²»³ì³ùµØ»áÓ¿È¥¡£App
¡¡¡¡²úÎ͓É̳¡”2¸öÏ໥¶ÀÁ¢¡¢È´Ï໥ӰÏìµÄ³£±äÁ¿¡£Èçͼ£¬½«°á¶¯App²úÎï¡¢¿ª¿ÑµÈרҵ¼¼ÄܲμÓËù³öÏֵĹ¦Ð§¾Ù¶¯xÖᣬ½«É̳¡¡¢ÔËÓªµÈ²Î¼ÓËù³öÏֵĹ¦Ð§¾Ù¶¯yÖᣬ¹¹³ÉÒ»¸ö¶þάÏóÏÞ£¬×ø±êÖáÉϲ»Í¬×ñÑ5·ÖÖƾٰì¿Ì¶È»®·Ö£¬ÒÔ60%µÄ3·Ö¾Ù¶¯ÖÐÏߣ¬»®·ÖΪ²»²»Çü¾ù“Ìï”×ÖÐΣ¬xÖá¡¢yÖáµÄ¿Ì¶ÈÒÔÊý×Ö¾ÞϸÏêϸÕýÔÚͬÔÝʱ¼äºÍÇ°Ìáϸ÷¸öAppÖ®¼äÕýÔÚ¸÷¸öά¶È¹éÄÉÄÜÁ¦¹¦Ð§¡£Ö¸ÒýÕß(Synergy)
¡¡¡¡É̳¡ÔËÓªºÍ²úÎ↑¿Ñ¶¼»ñµÃ60£¥Ïà¶ÔÉϷ繦ЧµÄApp±»¹é½áΪָÒýÕß(Synergy)£¬±ÈÈçÉÏͼÖУÛApp¢Ù£Ý¡£Ö¸ÒýÕßÒª¼á³Ö½ÇÖðÉϷ磬ͬʱҪÇ×ÈȺÏÐÄͬÑù¾ÓÓÚÖ¸ÒýÕßÏóÏ޵ĽÇÖðµÐÊÖ£¨±ÈÈçÉÏͼÖÐApp¢Ý£©£¬¹¦·òÓ¦¶ÔÀë¼ä£¬ÁíÒ»·½Ã棬É̳¡Çý¶¯ÕߺͲúÎïÇý¶¯ÕßÒ»³¯ÕýÔÚȱ·¦µÄ·½Ãæ·¢Á¦£¬Ò²»á¶ÔÖ¸ÒýÕßÏóÏÞµÄApp±ä³É½ÇÖðÀÕÆÈ¡£É̳¡Çý¶¯Õß(Market Driver)
¡¡¡¡É̳¡ÔËÓª¹¦Ð§±©Â¶60£¥ÉÏ·ç¶ø²úÎ↑¿Ñȱ·¦60%µÄApp±»¹é½áΪÉ̳¡Çý¶¯Õß(Market Driver)£¬±ÈÈçÉÏͼÖУÛApp¢Ú£Ý¡£É̳¡Çý¶¯ÕßÒÀÈ»¾ß±¸ÁËÖ¸ÒýÕßÏóÏÞµÄÉ̳¡ÔËÓªÉϷ磬µ«ÄÜ·ñ½Ðø£¬ºÏ½ÚÒª¿´²úÎ↑¿ÑÊÇ·ñÄÜÓÐÓýúÉý¡£²úÎïÉÕß(Product Strengthener)
¡¡¡¡É̳¡ÔËÓª¹¦Ð§È±·¦60£¥¶ø²úÎ↑¿Ñ±©Â¶60%ÉÏ·çµÄApp±»¹é½áΪ²úÎïÉÕß(Product Strengthener)£¬±ÈÈçÉÏͼÖУÛApp¢Û£Ý¡£²úÎïÉÕßÏà¶Ô¶øÑÔ¸üΪרһÓÚ²úÎïºÍ¿ª¿Ñ£¬ºÏÐÄÓû§ÌåÑ飬ֻÐë×ʽðÓë×ÊÔ´¿ÉÒÔÅäºÏ£¬¼Ó´óÉ̳¡ÔËÓª²Î¼Ó£¬¾ÍÓлúÔµ½øÈëÖ¸ÒýÕßÏóÏÞ¡£½øÈëÕß(Entrant)
¡¡¡¡É̳¡ÔËÓª¼°²úÎ↑¿Ñ¾ùȱ·¦60%µÄApp±»¹é½áΪ½øÈëÕß(Entrants)£¬±ÈÈçÏÂͼÖУÛApp¢Û£Ý¡£½øÈëÕßÕýÔÚÉ̳¡ÔËÓªºÍ²úÎ↑¿Ñ·½Ã涼²»¾ß±¸ÉϷ磬µ«¼ÙÉèÕýÔÚϸ·Ö½çÏÞ±ÊÖ±±ä³É²î±ð»¯£¬¿¢¹¤µ¥µã´òÆÆ£¬ÍƵ¹ÏÖÓÐÉ̳¡µÄÌåÀý½«»áÓкܴóµÄ»úÔµ£¬¶øÕâ¸üÊÇΣ¼±Í¶×ÊÈ˺ÍVC¸üΪºÏÐĵġ£{C}{C}
¡¡¡¡14¸öγ¶ÈµÄÊý¾ÝÊÇͨ¹ýTestinƽ̨µÄÊý¾ÝÔÌÐî¶Ñ»ý¼°¹«È»ÇþµÀµÃµ½£¬App¿ª¿ÑÕßÕýÔÚ¸÷Ïîγ¶ÈËù×öµÄÖ°Òµ¶¼ÊÐÕýÔÚÉ̳¡ÔËÓª¡¢²úÎ↑¿ÑµÄÍⲿչÏÖ³öÏÖÓ°Ï죬´Ó¶ø»áÓ°ÏìAppBaseµÄÊý¾Ý£¬Testin LabÒÀÕÕAppBase¿âÈ«²¿ÐÐʹµÄÊý¾Ý¾Ù°ì¾ùµÈÇ°Ìáı»®£¬´Ó¶øµÃµ½¸÷¸öAppµÄÏà¶ÔAppBaseÊýÖµ¡£Testin
¡¡¡¡µÄAppÑù±¾È¡×Ô¹«È»É̳¡·¢ÐеÄAndroid¡¢iOS°æ±¾£¬Ö±½Ó³ÉΪTestinµÄÆóÒµ¿Í»§²¢µÃµ½¸ÉϵÈÎʲ»»áÖ±½Ó¸ÄÁ¼AppBaseµÄ¸÷ÏîÄ¿±ê¡£µ«ÕýÔÚTestinµÄ¸÷Ï¿ÑÕßÈÎʵÄÖúÖúÏ£¬¿ª¿ÑÕß¿ÉÒÔʵʱӿÏÖÌâÄ¿¡¢¸üÕýÖʵء¢µü´ú¸üУ¬½«¿ÖÅ»áÓ°Ïìµ½AppBaseµÄ¸÷ÏîϵÊý£¬·Ç³£ÊÇÓë²úÎ↑¿Ñ¸ÉϵµÄ¸÷Ïî¼¼ÄÜÄ¿±ê¡£É̳¡ÔËÓª
¡¡¡¡(Marketing & Operation)ά¶È½ôҪͨ¹ýÏÂÔØ¡¢×°Öá¢Éú¶¯Èý¸öÏìÓ¦Óû§ÔËÓª¹¦Ð§µÄÓû§ÏµÊýÊý¾Ý£¬Éç½»»ã¼¯¡¢Ã½Ì壬·Ç³£ÊǰᶯýÌåµÄÓ°ÏìÁ¦ÏìÓ¦É̳¡·½Ã湦Ч¡£´ËÖУ¬AppµÄiOS°æ±¾ÕýÔÚAppStoreºÍ°îÄڵĽôÒªµÚÈý·½ÉÌÆÌ¡¢ÇþµÀ£¬Android°æ±¾ÕýÔÚ°îÄÚÖ÷Á÷µÄ50ÖÚ¼ÒÉÌÆ̺ÍÏÂÔØÇþµÀµÄÁýÕÖ¹¦Ð§£¬ÒÔ¼°AppStore£¬GooglePlay£¬Amazon StoreºÍÆäËûµÚÈý·½»·Çò»¯ÉÌÆ̵İ汾ͬ²½°ä·¢Çé¾°ËùÏìÓ¦µÄ»·ÇòÐÔ¹¦Ð§¡£
¡¡¡¡1£©Óû§ÏµÊý£¬AppÓû§±¾ÖÊÏÂÔØ¡¢×°Öá¢Éú¶¯Êý¾ÝµÄÏà¶ÔϵÊý£¬ÓÃÓÚÆÀÅÐAppÉ̳¡ÔËÓªµÄ±¾Öʹ¦Ð§¡£-
¡¡¡¡(Product & Development)ά¶È½ôҪͨ¹ýApp³ÉЧµÄ¿¢¹¤£¬Óû§ÐÐʹµÄÌåÑ飬AppÕýÔÚTopÖÕ¶ËÉϵļæÈÝÐԺ͹éÄÉ»úÄÜ£¬App°ä·¢ºóÓû§±¾ÖÊÐÐʹ¾¹ýÖеĻúÄܺͰ²ÏéÐÔ£¬Óû§²»²ÅÔØÉÌÆ̺ͰᶯÉ罻ýÌåµÄÆÀÅУ¬ÊÇ·ñÈÏÆÚµü´ú¸üкͰ䷢а汾£¬ÕýÔÚApp¿ª¿ÑÉϵĽÐøÐÔ£¬¹éÄÉÏìÓ¦App¿ª¿ÑÕߵIJúÎ↑¿ÑÉϵĹéÄÉÄÜÁ¦¡£
¡¡¡¡1£©ÖʵØϵÊý£¬ÏìÓ¦App³ÉЧ¿¢¹¤¡¢ÖʵػúÄÜ¡¢Óû§ÌåÑéÓëÆÀÅеÄÏà¶ÔϵÊý¡£-
¡¡¡¡2£©µü´úϵÊýIterations£¬ÏìÓ¦App°´ÆÚ¸üС¢¸ÄÕý¡¢Éý¼¶µü´úµÄÏà¶ÔϵÊý¡£
¡¡¡¡3£©Â½ÐøÐÔϵÊýSustainability£¬ÏìÓ¦App¿ª¿ÑÍŶÓÕýÔÚ¸ÃApp½Ðøʱ´úÓëÔÄÀúµÄÏà¶ÔϵÊý¡£Testin
¡¡¡¡½«ÖúÖú°á¶¯»¥ÁªÍø£«´´ÒµÕßÃǽ»¸¶ÓÅÃÀµÄÏßÉÏÌåÑ飬ÌرðÏàÐŵظïиÄÈÕ¡£¸üÖÚTestin²âÊÔÈÎÊÂÇëÖµçÈÈÏߵ绰£º¡£AppBase
¡¡¡¡°îÍâÀïÊÖ»úÐÐʹ¸÷ÐÐÒµ´óÊý¾ÝºÏÓªÓÊÏ䣺appbase.»ò£¬ÉÌÎñÇ¢ÐðQQ£º375547270 .·µ»ØËѺü£¬²é¿´¸üÖÚ¸ºµ£±à¼£º
¡¡¡¡ÉùÃ÷£º¸ÃÎļû½â½ö´úÍâ×÷¼Ò×Ô¼º£¬ËѺüºÅϵÒôÐŰ䷢ƽ̨£¬ËѺü½ö¹©¸øÒôÐÅ´æ´¢¿Õ¼äÈÎÊ¡£